China's 'Blued' gay app hits 15 million users, nets US$30 million in funding

Published: December 4, 2014

Ivan Fernandes
Original Article:

Blued, a gay chat and hook-up app for Chinese guys, has within two years of starting got 15 million users and netted US$30 million in funding, a feat which some say is to be considered as public service and shows that people in China are beginning to be more tolerant towards gay people.

Blued first became available on Android and iOS at the end of 2012 and late last year, this Chinese-language flirty app that shows nearby users and where you can chat with anyone that takes your fancy, had two million registered users.

Now it has 15 million users, 3 million of them outside China, according to The Associated Press. Developers last month also received US$30 million in funding from Silicon Valley venture capital company DCM Venture to expand abroad and possibly prepare for an IPO, it added.

The AP report quoted Wu Zunyou, director of the Chinese Center for Disease Control and Prevention’s AIDS and sexually transmitted diseases center praising the app for its usefulness to the LGBT community.  “None of our public awareness websites can receive such attention. This is a very important channel to be able to spread information about AIDS prevention among the LGBT community,” Wu said.

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